https://adage.com/article/agency-news/mother-launches-mother-goods-e-commerce-site-bullet-resistant-leisurewear/2428496
https://www.adweek.com/agencies/mother-is-creating-provocative-products-designed-to-go-viral-and-draw-attention-to-social-causes/
https://www.thedrum.com/news/2022/09/08/mother-launches-shop-front-products-pushing-social-change
https://www.campaignlive.com/article/mother-creates-venture-address-topical-issues-gun-control-gay-rights/1798251
https://www.smartbrief.com/servlet/encodeServlet?issueid=37CADF39-CCE9-441A-9E6D-7FC99291349F&sid=13743946-8153-4192-9304-256f04bc3981
